Clare wanted a new logo that represented her colour therapy company, she wanted the logo to have a bright vibrant and nature feel to it. ​I created an illustration of a hummingbird symbolising endless insight and effervescent wisdom. I tried to use as many colours within the feathers using pen and ink then editing the logo on Illustrator. After creating the brand and stationary, Clare wanted to create silk scarves that she could sell on her website using her hummingbird as the main focus.
Harriet Johns
graphic designer
I’m enthusiastic about creating elegant design, through purposeful & beautiful storytelling.
I’m an integrated Designer with a brand focus. I am a very focused creative thinker with a flair for execution, and pride myself in high-quality outcomes on time and within budget. I am passionate about creating work that’s not only beautiful but with a clear message which is tailored to each and every one of my clients. I am a committed hands-on team player who is able to work under pressure to meet tight deadlines, but still give my designs a quality finish. I have excellent interpersonal skills and am able to sensitively communicate at all levels. I possess an enthusiastic desire to constantly develop new skills and ways of working, keeping on top with the latest design trends.
Career to date
Senior Graphic Designer
London
April 2019 - Present
Freelancing has given me the opportunity to work with a variety of different clients of all sizes and industries. Creating bespoke brand identities, social ads, marketing collateral and advertisements.
Clients included:
Facebook | Digital social ads, infographics and social campaigns
Mindset Rx’d | Visual identity, brand stationery and website design
The Butts Business Centre | Corporate branding & guidelines
ION | Visual identity, guidelines, presentations and marketing collateral
Mindset Rx’d | Brand identity, social adverts, apparel design & website design
Arcticheck | Printed sales brochures
Clare Cowley Yoga | Brand identity and multi-platform website
Instinctif | Bespoke printed posters for a new skincare range
Injury Recovery Centre | Branding, website design & email marketing
Studio Chapel | Social adverts for high profile social media accounts
What I do
Advertising
Branding
Corporate reporting
Corporate branding
Google Suite
Infographics
Illustration
Interface design
Keynote
Marketing campaigns
Marketing collateral
Social ads
Storyboarding
Print and editorial
Typography
User experience
​
​
​
​
​
​
Key skills
InDesign
Photoshop
Illustrator
Sketch
XD
After Effects
Freelance - Graphic Designer
Vancouver BC - Canada April 2019 - March 2021
Creating bespoke brand identities, along with creating the supporting stationery
and marketing materials.
Clients included UK:
Me & Ideas | Social and digital adverts for high-profile alcohol brands
Rennie | Internal email templates, infographics, presentations and social graphics
Oakwyn Realty Downtown | Real Estate brochures, presentations, CMA documents
West Haven Group | Branding, Real Estate brochures, presentations, and bespoke emails
Veg Head | New vegan restaurant brand identity
Thrive Digital | Storyboarding, and social campaigns
Trystan King Realtor | Branding, signage, brand stationery, marketing and collateral
Absolute Software | Brand refresh
Modo | Multi-platform website
Port of Vancouver | Infographic adverts across social media and printed publication
City of Coquitlam | Visual identity and brand stationery
The Latest Scoop | Email marketing
Regional District of Nanaimo | Storyboard illustration for online social adverts
Thrive Digital | Social adverts, messaging and storytelling
Graphic Designer - Instinctif Partners Content & Creative
London
March 2015 - March 2019
Creative lead on brand identity and creative campaign led projects. Brand
guardian for four major clients – responsibilities include designing annual reports,
illustrations and storyboarding for animations.
Clients included:
Aviva | Reports and visual language and storyboard animation
Barclaycard | Digital and print infographics
Beazley | Online and printed Annual report
M&S Bank | Digital infographic adverts and online reports
Junior then Interactive Media Designer - Novacom
Cambridge
October 2011 - 2015
Redefining Novacom’s brand and creating a new visual identity which included digital and printed deliverables. Solely in charge of Chevron’s Intranet site creating new articles via Intranet site as well as email campaigns, also using animation as well as digital advertisements for their products.
Clients included:
Chevron/Texaco | Designed Intranet site, email marketing, microsites, animated adverts